This Union Will Help Strengthen 2btube’s Position in the Music Field and Boost its International Expansion
“We are proud that Billy has accepted our invitation to join our Board of Directors,” explains Bastian Manintveld, Executive Chairman of 2btube. «Billy is an internationally recognized figure in the music industry, who has successfully balanced his artistic side as a musical talent with his business side as an executive in the highest spheres of the sector. The diversity of his qualities and aptitudes, his contacts and his experience, make him a great asset for 2btube, which will help our company grow and explore new and exciting territories.”
«Now more than ever, music and digital media are undergoing a revolutionary transformation that is bringing them closer and closer together every day. In the last two and a half years, 2btube has been working to promote, produce and develop the talent of its representatives,” explains Billy Mann. «Their commitment to transparent talent management is something I consider smart business, while as a creative person, I am delighted to be able to guide the company towards new and exciting horizons.”
Punit Goenka (Managing Director and CEO of Zee Entertainment Enterprises Ltd) and Sean Cohen (International Executive Vice President of A+E Networks) are the other members that make up 2btube’s Board of Directors. Both are recognized executives in the audiovisual sector, and the incorporation of Billy Mann will contribute to exploring new segments, positioning 2btube in the musical field and boosting its international expansion.
Billy Mann, a Life Dedicated to Music
Billy Mann is a successful American composer nominated for the Grammy Awards, renowned record producer, creative manager and founder/CEO of the creative services firm The Colors You Like of Los Angeles, and of the independent music publisher Green & Bloom/Topline, as well as Executive Chairman of the talent company Manncom.
Over more than 20 years, Mann has built a career that began as a street musician, and that has evolved into an entrepreneur as a producer of artists and executive of the music industry. During this process, he has composed and produced songs with and for a large selection of artists, including P!nk, John Legend, Celine Dion, Take That, Martina McBride, Backstreet Boys, Cher, David Guetta, Kelly Rowland, Jessica Simpson, Teddy Geiger, Burt Bacharach, Natasha Bedingfield, Ricky Martin, Anastacia, Art Garfunkel, Tiziano Ferro, Sting, Joss Stone, Robyn, Grover Washington, Jr., Hall & Oates, Seeed, Carole King, Deana Carter, Brenda K. Starr, Chaka Khan, Boyzone, Paula Abdul, Pablo Alborán, Cher Lloyd, Ricki-Lee Coulter, Paul Van Dyk and Hilary Duff.
As a composer, in the last 25 years he has sold more than 125 million albums, in addition to having composed a multitude of themes that have been placed in the Top 10 of the world through his diverse collaborations. Billy is one of the few musical creators who has managed to successfully balance his musical talent with a reputable professional career in the sector. Mann has been a consultant for Warner Chappell, Zomba, SonyBMG, Columbia Records, Sony Pictures Television and has held executive positions as Creative Director, President of the International division and of the management of global artists at EMI Music, and Creative President of BMG in North America.
Mann is also part of the Board of Directors of Angel Ventures (a Venture Capital firm in Mexico City that seeks the development of startups), VRTIFY (the first music streaming company using virtual reality), Kanga (a digital sales platform for influencers) and, now, is proud to add 2btube in his portfolio of interests. Among his philanthropic activities, his commitment to the Autism Speaks organization stands out, also forming part of its Board of Directors.