At 2btube, we have analyzed the profiles of hundreds of Spanish digital creators and have drawn these conclusions about the profiles of the most prominent women influencers on YouTube, Twitch, TikTok, and Instagram based on their number of followers:
- On YouTube the themes and types of profiles are very varied. The ranking is led by content aimed at the children’s audience of Las Ratitas (25 million subscribers) and Luli Pampín (13 million). Also noteworthy is the fitness channel gymvirtual by Patry Jordán (12.8 million) and the magic channel of Inmagic (8.6 million).
- On Twitch the Spanish women with the most fans on the platform are IamCristinini (3.2 million), Biyín_ (3.1 million), Aroyitt (2 million) and Mayichi (1.7 million). Video games are their main theme.
- On Instagram, lifestyle creators such as Marta Díaz (3.3 million), Dulceida (3.2 million) and María Pombo (2.9 million) stand out, in addition to Biyín (2.9 followers), already mentioned in the Twitch ranking.
- On TikTok we find Julia Menú García (24.7 million), Twin Melody (18.5 million). Judith Arias (17.5 million) and Mar Lucas (14 million). Their entertainment and music videos are a reference on the platform.
- Globally, considering the profiles they have on all social networks, the ranking is led by Julia Menú García (27 million); Las Ratitas (25 million); InMagic (21 million) and Twin Melody (21 million).
In the following image you can see the Top15 content creators from Spain most followed on social networks, taking into account YouTube, Instagram and TikTok. These are the platforms with the highest number of users and practically all of them have profiles on the three social networks:
On Twitch, a platform where it is still difficult to have millions of followers because it still does not have as many users as the other social networks, the following creators stand out:
We have carried out these lists in 2btube analyzing and filtering data extracted from Tubular Labs, and they refer only to the creators from Spain who have become known for their online content; excluding the profiles of influential women due to their offline activity such as people from the fields of television and film, athletes or singers.
The objective of this analysis is to publicize the most prominent women in what is already one of the most desired professions of Spaniards, that of dedicating themselves to the creation of online content, a sector known as “Creators´ Economy”, in which our agency is positioned.
The variety of these profiles demonstrates that women succeed in very different themes, from entertainment, music or lifestyle to fitness, video games or magic.