YouTube Agency

We connect brands with their audiences through unique content

YouTube has more than 2 billion users worldwide and 35 million in Spain. Its videos also rank highly on Google’s search engine, and according to the company’s research, 90% of shoppers say they discover new products or brands on YouTube, and 55% research them on the platform before purchasing.

In addition to this platform’s large audience and the versatility of formats now available (long-form horizontal video, short-form vertical video, podcasts, community tab posts, etc.), YouTube has a number of features that, combined, make it unique:

  • It’s on-demand television: its content is audiovisual and can be consumed wherever and whenever you want for free. Consumer behavior on this platform is active: they search for or find videos and spend a lot of time on the platform.
  • It’s a social network: users can interact with the content, but they don’t need an account to log in and watch videos on YouTube. This eliminates a significant barrier to entry that other social networks have and allows its content to go viral outside of the platform.
  • It’s a search engine: in addition to having its own search engine, its results appear on Google. This means its content isn’t ephemeral; instead, videos can be viewed over the years, giving them a very long shelf life.
    Embeddable player: Its video viewer can be embedded into web pages, which is an added advantage to reduce the size of websites, allowing videos to be hosted directly on YouTube.
  • Allows for revenue generation: There are numerous monetization options, including advertising served on videos, user-funded programs, and connecting online stores.
  • Protects published content: YouTube has an image and audio registration and detection system that allows you to block or monetize content to which you own the rights.

What can we do for your brand on YouTube?

The most comprehensive strategy consists of having a well-positioned corporate channel on the platform, with an attractive look and feel, and producing interesting content for YouTube users. This will allow you to build your own community of followers, improve your brand’s SEO, and take advantage of all the benefits associated with content marketing.

If you want to opt for more short-term strategies, we can carry out influencer campaigns or advertising campaigns, which will also help you reach your target audience on YouTube.

And the best part is that, as a YouTube agency, all our services can be combined to develop a customized strategy that guarantees the achievement of your objectives.

 

Channel strategy and management

Thanks to our social media management service, we help you optimize and position your YouTube channel through a quantitative and qualitative audit that will reveal its current status. If you don’t have a channel yet, we can create a strategy for you from scratch. Additionally, as a YouTube agency, we handle professional channel management and monitor the results of new content published.

Influencer marketing

YouTube content creators have a very loyal audience who trust their recommendations. The video format is ideal for connecting with digital audiences and allows for adding links in the description or in interactive elements, thus facilitating conversions. At 2btube, thanks to our influencer marketing service, we handle every stage of the campaign, from the creative idea and selecting the right influencer to the results report.

Paid media campaign

As with any digital advertising strategy on social media, segmentation allows you to reach a highly targeted audience and run social media campaigns based on a specific objective. Furthermore, at 2btube, we have our own Google Ad Manager, which also allows us to offer premium ads on YouTube: on specific channels or videos, in sponsorship format, with advance booking, and at a fixed price.

Content production

With our own audiovisual production company, we have the recording studios and equipment necessary for any audiovisual creation. Our experience as producers of successful YouTube channels and exclusive productions for YouTube Originals makes us experts in developing content for this platform, covering all possible content formats and themes.

Want more information?

We would love to tell you what we could do for your brand. Get in touch with us and give us the opportunity to show you.

Why us?

At 2btube, we are the YouTube agency specializing in creating content strategies for the platform, offering you the following services:

  • Partnership with YouTube: We are official partners of the platform and work daily with their team on both joint projects and to resolve all types of issues with the channels we manage.
  • Software: We have our own CMS on YouTube, allowing us to professionally manage channels and protect their content. We also have our own Google Ad Manager to serve premium advertising on our inventory.
  • Hundreds of channels in our network: We manage more than 500 YouTube channels, reaching more than 2 billion views per month.
  • Certified team: Channel managers with qualifications in monetization, content ownership, and music management.
  • Premium tools: For selecting influencers and analyzing competitors or reference channels.
  • Exclusivity: We are the only Spanish agency authorized to sell advertising on the YouTube Kids app.
  • Single point of contact: We can handle your strategy, content, and promotional actions on YouTube. combining our services to guarantee results.

Success stories

40k
subs
4.4M
views
12,7M
views
97k
likes
300k
views
35k
interactions
25M
impressions
13,5M
users reached