Connecting with your audience


We have a strong track record in developing, commercializing and producing content and campaigns. We give over 300 brand customers access to more than 2 billion monthly views. We provide creativity, supply talent, produce digital content in our own studios. We engage audiences through earned or paid media campaigns, and provide professional services to various companies wanting to outsource part or all of their digital presence.


We increase the audience and monetization of our creators, protect their IP, manage their inventory through our alliances with Meta, YouTube, Twitch, TikTok, Snapchat and others. We manage over 600 creators across Spain, LatAm and the US-Hispanic world. Our creators represent around 2 billion monthly views, half a billion subscribers and fans across all verticals from gaming and entertainment to lifestyle, music and comedy.


We produce content for TV and Film, OTT’s and other digital platforms. Our theatrical movies Dedicada a mi Ex (2020) and Misfit (2021) were box-office hits and are available on Netflix and HBO. We have alliances with production companies such as 3Pas (Eugenio Derbez) and WarnerMedia. Our comedy channel is a top 10 digital entertainment brand in LatAm with over 55 million subscribers.

Oficial partners of Google / YouTube, TikTok, Snapchat and Meta

Premium content productions for Netflix, Spotify, Deezer, Warner, HBO and Podimo.

Our history

When Bastian and Fabienne started 2btube, both came from a TV background with a specialty in developing the digital business for traditional media companies.

2btube started as a network for digital creators, and today after a successful scale up, the company has become a leading global player in reaching young Spanish-speaking audiences.

Our tagline is “Leaders in Digital Audience” because we know, better than most, how to reach the young Spanish-speaking audiences worldwide across both digital as well as traditional media. To accomplish this, we have a deep understanding of their language, we’re data driven and we use technology and our ever evolving experience in the world of digital media.

Bastian y Fabienne 2btube